Updated: Feb 6
Rich Brian, an Indonesian rapper, began his career at 11 years old via social media. He frequented Youtube to consume American culture. This served as a basis for the dark comedy videos he posted. With this exposure, he learned English and began to listen to music by the likes of Drake, Tyler The Creator, and Childish Gambino, who inspired his musical endeavors.
In 2016, he released his debut single "Dat $tick" under the moniker Rich Chigga, which was later changed to Rich Brian in 2018 due to some controversy.
Rich Brian's latest hit "New Tooth", off his newly released EP Brightside features hard beats and an almost effortless lyrical quickness, which morphs to a lo-fi sound mid-song (a quality recurring on multiple songs).
Check out the imaginative new song and music video for "New Tooth" below and follow Rich Brian on IG for new music.